Referral Automation For Service Teams

Generate leads from happy customers. Automatically.

nudgey monitors milestones from ServiceM8, Xero, QuickBooks, Stripe, and many more tools, then sends a timely "referral ask" and routes each new lead into HubSpot, Google Sheets, your own webhook, or lead management in nudgey.

See Features
Set & forget referral marketing Send personalised SMS "referral ask" messages Route leads into your existing CRM
Hi Alex, thanks again for choosing Bright Spark. Share this link with a friend and they get $50 off:
go.nudgey.io/r/AB12
Shared with my neighbour. They just filled the form.

Built to work with your existing stack

ServiceM8 logo ServiceM8 Xero logo Xero QuickBooks logo QuickBooks Stripe logo Stripe HubSpot logo HubSpot Google Sheets logo Google Sheets Google Business Profile logo Google Business Profile

Trigger from events your team already trusts

When ServiceM8 marks a job complete or Xero/QuickBooks marks an invoice paid, nudgey can start the referral flow instantly or after some delay.

Send a clear, personalised "referral ask"

Customers get a short SMS with their name and one referral link, and nudgey guides you toward referral campaign types that convert for your business.

Route leads into your current process

Push referral leads into HubSpot, Google Sheets, or your own webhook with trigger source and timestamp for immediate follow-up, or, manage leads in nudgey.

Why Now

Word-of-mouth works. Manual follow-up does not.

Most operators know referrals close better, but asks often happen ad hoc. nudgey turns live operational events into consistent "referral ask" campaigns, captures qualified friend details, and keeps every lead visible for follow-up.

Satisfied customers willing to refer 83% ?
Customers who usually refer without a structured ask 29% ?
Research signal Trust beats ad noise ?
How It Works
1

Trigger from your integrated software

Events like ServiceM8 job complete, Xero/QuickBooks invoice paid, and Stripe payment success can start the flow, along with many more trigger events across your stack.

2

Send a concise referral SMS

Customers receive a personalised message with one share link and no extra steps, and we guide you on the referral campaign types most likely to work for your audience.

3

Capture, route, and follow up fast

Push referral leads into HubSpot, Google Sheets, or your own webhook with trigger source and timestamp for immediate follow-up, or, manage leads in nudgey.

Research-Backed Benchmarks

Built around real service-business referral behavior

92% ?

trust recommendations from people they know over traditional advertising.

In the research model, this is the baseline reason "referral ask" campaigns outperform generic ad channels.

83% vs 29% ?

reflects the willingness-to-action referral gap in the research model.

A 54-point gap appears when businesses rely on inconsistent manual asks instead of a trigger-based system.

4x ?

higher likelihood to buy for referred customers versus non-referred prospects.

The model uses this purchase-intent lift to prioritize referral lead capture and fast follow-up.

16% ?

higher lifetime value for referred customers in long-run cohort tracking.

The Wharton/Goethe study also reports stronger retention for referred customers, supporting referral-first growth strategy.

Referral Snowball Loop

One completed job can start a compounding referral chain

This mirrors nudgey's actual flow: a trigger event sends a referral SMS, the customer shares the go.nudgey.io link, a friend submits the referral form, and after that friend becomes a customer they receive the same SMS and share again.

Start building a predictable referral pipeline

Be among the first to use nudgey at a discounted launch price. We build with early customers and prioritize the workflows you need most.